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Harvey Norman Malaysia chosen as Putra Brand Awards 2014 (Silver Winner) for Home Improvement
Putra Brand Awards (PBA) 2014 is the fifth edition of the annual premier brand awards in Malaysia, organised by the Association of Accredited Advertising Agents Malaysia (A4's) in association with the Malaysia's Most Valuable Brands (MMVB).
This year, 6000 consumers were surveyed to determine Malaysia's favourite brands in over 24 categories, and Harvey Norman Malaysia is proud to be chosen as the Putra Brand Awards (Silver Winner) under the Home Improvement category.
Speaking about this year's awards, 4A's president Datuk Mun said that, "The awards are judged by consumers. It's reflective of what they want and not just a few people, like the judges of a (typical) award show. Because what the judges want might not be the same as what the consumers want."